New device opportunities should allow Hearst to drive its digital revenue model away from advertising reliance, and toward 50/50 equivalence… Read More »
Industry Moves: Initiative USA Names Spengler President; Cohen Presides Over Worldwide Innovation
By David Kaplan
Feb. 6, 2008, 2:20am
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Veteran media buyer Tim Spengler has been promoted to president, Initiative USA. The move follows the elevation of Richard Beaven from the r… Read More »
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