The rise of digital advertising exchanges, real-time bidding and other new innovations in the online advertising market has the potential to… Read More »
Adap.TV Forms Video Ad Exchange With Gannett, VivaKi
By David Kaplan
Feb. 16, 2010, 10:35pm
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Video ad manager Adap.tv is expanding into the exchange business with several major publishers and ad agencies. Among the first to try out A… Read More »
Publicis Groupe’s Digital Media Investment Chief Tim Hanlon Signs Off
By Tameka Kee
Oct. 15, 2009, 10:09pm
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French ad holding company Publicis Groupe is losing its top digital media M&A and investment exec: Tim Hanlon. Hanlon serves as EVP and mana… Read More »
By Mark Sweney: Microsoft (NSDQ: MSFT) and Publicis Groupe, owner of ad networks including Saatchi & Saatchi, have struck a deal to tap in… Read More »
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