Sanford Bernstein senior analyst Todd Juenger doesn’t believe digital media companies like YouTube, Yahoo and AOL can entice advertisers into committing huge portions of dollars all in one buying session, a la TV’s traditional upfront market. Read More »
Media
Aggressive investments into professional-grade (and semi-professional-grade) video content have dramatically increased the average amount of time viewers on YouTube and Yahoo spend watching shows each month. The competition, meanwhile, has seen its usage decline in a big way. We crunch the comScore video numbers. Read More »
With digital companies like YouTube and Yahoo making aggressive pitches for cable ad dollars, one of cable TV’s stalwart programmers, Discovery Communications, rendered a bold response Thursday, purchasing top digital program provider Revision3 for $30 million. Read More »
Closing out the NewFronts alongside A-list talent ranging from Jay-Z to Virginia Madsen Wednesday night, top Google execs including Eric Schmidt and Robert Kyncl showed advertisers yet more premium YouTube channels. They also unveiled an ambitious TV-like promo campaign to let everyone know they’re around. Read More »
It wasn’t that long ago that Google branded Demand Media a content farm and targeted it with its algorithmic pesticides. But the launch of eHow Pets on YouTube Wednesday shows that Demand has grown into one of Google’s more useful video content partners. Read More »
With initiatives like TV Everywhere and broadband usage caps, is the cable industry biting the hands of the streaming video companies that are driving its most vibrant prospect for growth? Why the cable industry might consider enabling Netflix and YouTube, not hindering them. Read More »
Pinterest is making it easier to “pin and credit content creators” by adding automatic attribution for content pinned from Flickr, creative network Behance, and video sites Vimeo and YouTube. Read More »
Read It Later is making its app completely free — no more premium version — and renaming it Pocket to express the fact that users can save any type of content, not just articles. Read More »
Today’s appeals court ruling in YouTube v. Viacom is the biggest copyright decision of the year and already both sides are proclaiming victory. The case is about much more than the $1 billion that Viacom says it is owed for John Stewart and South Park clips … Read More »
An influential New York appeals court has resurrected an epic copyright case over whether Google should be liable for movies and tv shows uploaded to YouTube during the video-sharing site’s early days. Read More »
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