Ashmore Group Picks Up Stake in Directi’s Skenzo
Skenzo, part of Directi, the $300 million valued Indian web product firm and the ten largest domain name registrar, has announced the completion of a minority investment from the Ashmore Group. Skenzo is in the domain parking business and is a wholesaler to portfolio holders and registrars and online publishers. Skenzo, provides a specialized solution called Managed Parking Platform (MPP) which you can use as another layer to direct Google/Yahoo (NSDQ: YHOO) advertising feeds on parked domains. For eg: www.Cars.in is parked and managed by Directi. Skenzo employs 250 people. More here.
Nikhil adds: Speaking of parking (domain and otherwise) – Directi was one of the sponsors of the recently concluded Barcamp Mumbai, and they’d parked this car outside the venue.
Well, one thing we know for sure.. the business is certainly making someone a lot of money.