Mag Bits: Motors Follow Monkey, Talksport Up For A Fight
– Dennis: Dennis Publishing will follow its Monkey digital magazine for men with a motoring title, iMotor. Emailed fortnightly from July 17, the page-turner will, like Monkey, include in-page videos. It will draw content from its Evo, Auto Express and Octane mags, Guardian reported.
– Talksport: But the new colleague of former Monkey publisher James Mallinson had a jibe for his former colleagues, as he launches a digital mag for radio station Talksport. Editor Bill Borrows (via Press Gazette):
Part of the problem with digital magazines today is that they build their products to fit the software, not the customer. Witness the Zinio products – basically souped up PDF versions of the print magazine which are basically unreadable on a laptop screen.
The magazines like Monkey, iGizmo etc entirely rely on embedded video for their USP and how much of a difference to a website does that present ?
Until someone designs a magazine platform that doesn't rely on (i) Adobe and (ii) a page turning feature, we won't get better products.
Hi John.
Your comment was valid up until me reading a press release earlier this week about the launch of http://www.myebook.com
You will not believe what's on offer in this site. It is the slickest piece of publishing and design software on the internet. I think the publishing as a whole should take a look at this.
Have a look at the media which this site allows. An example, of which I have never seen anything like before, is 'Airportal'.
Their shout is 'create, publish, share…get it out there'
Well done myebook. You have me hooked.
Iain falmer