Media Execs On Election ’08: Not A Dime’s Worth Of Difference? Think Again
The presidential election has been good for web traffic for sites like Huffington Post and Politico. Even pubs that take a once-removed look at the political race, like BusinessWeek, have benefited from the long, drawn out contest. Politics was the talk of the day at the opening of the Ad:Tech NY conference, so I asked media and ad execs what the end of the outcome will mean for them starting tomorrow. Here are some of the responses:
– New obsessions: Betsy Morgan, CEO Huffington Post, lamented the possible loss of major traffic driver Sarah Palin while on a morning panel. But she insisted that HuffPo’s readers will find other obsessions and that the blog will try to capture them. “We
It'll be interesting to see what tact, sites like the huffington post take in the future.. I would guess they'll have a very substantial drop in traffic/interaction.. or atleast a decline till January.