Nokia Roundup: Nokia Launches UK Music TV Program; German State Threatens To Sue Nokia
– Nokia Launches UK Music TV Program: Another content foray for Nokia (NYSE: NOK). The Finnish handset giant is launching a music TV program on Channel 4 in the UK with extra footage and exclusive music tracks available on Nokia handsets and online through the Nokia Music Store, reports Marketing Week. The 30-minute show, called the Nokia Green Room, is being co-funded by the handset maker and by Channel 4, and will be broadcast on the weekends during the T4 youth-targeting scheduling slot, and during the week during the late-night 4music programmes. The programmes are being filmed in reality TV-style and will be repackaged for Nokia
This is the way of multinationals work.They will go where the lowest cost base and preferably to a country which is logistically close to the market they are feeding.
Germany is too expensive. In the UK Japanese and German companies have done exactly the same thing as Nokia i.e pull out manufacturing jobs "which were meant to create permanent jobs"
……….I also read BMW is cutting jobs in Germany…are they going to be taken to court as well?