Thebig.tv Gets Investment From Suhel And Swapan Seth, Gaggan Duggal
Online video sharing site thebig.tv has received an undisclosed amount of investment from Suhel Seth, Managing Partner of Counselage, Swapan Seth, CEO of Equus Red Cell, Gaggan Duggal of Matrix SIM Cards and Chetan Sharma, a consultant with Zee TV, reports Exchange4media.
The Matrix investment explains the sponsored show on the site. Swapan Seth says that the site intends to create original content as well, and over time, will be offering films for download. I just checked the site (searched for the term ‘dhoom’), and there appears to be some Bollywood content – clips of interviews and movies. Copyright issues?
thebig.tv purchased it’s video player platform for $300 …
(assembled website+ pure PR play)=super failure
btw…..thebig.tv started ashttp://www.MeraTVChannel.com and was a rip off the Alstrasoft video sharing software
Check out http://www.alstrasoft.com/videoshare.htm
I am really pessimistic about this 'Undisclosed amount' of funding. Seems like a pure PR gimmick wherein a few friends have collected together to gain some PR.
hey skeptic, Just check this article in Economic Times on thebig.tv about this very smart & audacious gag these guys pulled on the day of the Abhishek Aishwarya wedding.
http://economictimes.indiatimes.com/Starting_Up/Making_marketing_frugal/articleshow/2237665.cms
Apparently they spent close to 80,000 bucks ($2000?) on this and got visual coverage across media channels worth 20 lakhs!! ($50,000) for the site
Surely if these guys can spend $2000 on one gag, and they also have quite a few original shows on the site, I assume they would surely have more than $300 to spare on the software :-)). Don't you think??