Content Aggregation Revenue Share $168 Million In 2011: Report
Frost & Sullivan has predicted that growth in off-deck mobile content will result in increased revenues for content aggregators, and estimates that the revenues shares for connection aggregators will be $167.6 million in 2011. The growth, along with increased uptake of subscription-based pricing will mean that operators are willing to share more with the other companies in the value chain, according to Frost. The image of subscription services took a beating after people got wise to the “get a ringtone FREE (and pay $15 a month for the rest of your life)” scams that prevailed a few years ago, but now that people are a bit more savvy and there are universal “stop codes” the market may be able to make a comeback if it offers good value for the customer.
I wrote an article on my opinions of mobile content aggregation here:
http://www.wirelessroundup.com/2007/10/06/killer-app-mobile-content-aggregation/
Please comment
Mobile content is really booming up and up. In future I see strong partnerships of MNOs with big and growing content publishers like Handango.com and Youpark.com. There will be a great rush for Mobile games and applications. Many new services will be in existence those were like a dream few years back.