This is the fifth in a series of posts this week that will highlight key people, companies and trends to watch in 2012 in the sectors we cover most, from publishing to legal, and from mobile to advertising. According to figures from ZenithOptimedia, global advertising revenues will reach $486 billion…

Adobe (NSDQ: ADBE) began the month by buying online video ad manager Auditude and now it’s bring November to a close with the acquisition of Efficient Frontier as it adds yet another skill set for its advertising business. Terms of the deal were undisclosed.

Today we either saw the first effects of Adobe’s decision to stop developing Flash for mobile, or another example of why it has not gotten very far on mobile in the first place: it turns out that the newest iteration of the Android OS, Ice Cream Sandwich, does not currently…

The Securities and Exchange Commission wants to make sure investors aren’t kept in the dark when companies lose valuable intellectual property in cyber attacks, whether it’s blueprints or unfiled patent applications. But some new guidelines from the agency may inadvertently leave those same companies even more vulnerable to cyber-invasions.

Update: Adobe (NSDQ: ADBE) how now posted an item on its own blog confirming that it will stop developing Flash for mobile devices, and will instead concentrate on apps using Adobe Air and HTML5. It will continue to support Flash for PC browsing, it said. Original post below. Widely debated,…

RealNetworks has chosen Thomas Nielsen as its new president and CEO, succeeding interim CEO Mike Lunsford. He starts next week and is intended to bring what RealNetworks’ chairman and founder Rob Glaser says is a strong digital product background to the company.

Some of the stories people are talking about this morning:»  With Launch Of The Verge, SB Nation Parent Rebrands As Vox Media (paidContent) »  Adobe (NSDQ: ADBE), Looking To Grab Rising Online Video Ad Dollars, Buys Auditude (paidContent) »  DirecTV (NYSE: DTV) and News Corp. (NSDQ: NWS) reach new deal…

Adobe (NSDQ: ADBE) is continuing to build its advertising business through major acquisitions and this time, it’s buying Auditude, which operates a platform for managing online video ads. Terms of the deal, Adobe’s third since buying online analytics firm Omniture (NSDQ: OMTR) for $1.8 billion two years ago, weren’t disclosed.

Dennis Publishing, publishers of 70 print and online titles including Maxim, Men’s Fitness and the adult comic Viz, has not been shy to dip its toes into the world of apps, with six dedicated tablet and smartphone products representing its mass market magazines. This week, it announced a deal that…

Adobe (NSDQ: ADBE) has little choice but to press ahead with its Flash and AIR products, even as operating system vendors start to move away from its technology in favor of HTML5. The latest versions of the technology are probably welcome to those with content-distribution strategies based around Flash and…

While it may be exciting for advertisers to try out out an interactive ad in a digital magazine, at the end of the day, they just care about the numbers. With that in mind, Condé Nast and its digital magazine partner Adobe (NSDQ: ADBE) offered a unspecified group of “key…

So-called “Flash cookies” got some headlines in the online privacy world last year, after some prominent researchers noted that they were sometimes being used to track users—even users who took steps to protect their privacy, like clearing their regular (HTTP) cookies. Flash cookies were mentioned by the FTC as a…

Nokia (NYSE: NOK) may be on the ropes—having just today lost its CTO as he took an indefinite leave of absence—but CEO Stephen Elop is still slugging away in the handset maker’s comeback strategy. Today, he laid out some of Nokia’s biggest challenges and opportunities, making the case for how…

Magazine publishers are not only trying to pack more features and content into their apps—they’re also trying to design for an ever-growing variety of devices and formats. The result is wreaking havoc with traditional print production schedules and, in some cases, budgets. And, then there’s the fear that even after…

Some of the stories people are talking about this morning:»  How is The Daily doing so far? 500,000 downloads, (perhaps) 75,000 regular users (not all of them paying subs, however). (Mixed Media; see paidContent’s coverage of The Daily’s reader numbers here.) »  SK Telecom (NYSE: SKM) is considering a bid…

Whenever I tried to open the Amazon (NSDQ: AMZN) Cloud Drive or Cloud Player on the iPad2 after last night’s launch, I got a warning that it didn’t work in my browser. I tried Safari and Skyfire. No luck. Then this morning on a whim I tried again—and I’m listening…

Cable companies have been talking about creating “TV Everywhere” for awhile now, and it’s clearly something consumers want. But there’s still a lot of content that isn’t available. Now Adobe (NSDQ: ADBE) is moving into the act with its “Adobe Pass” program, hoping that it can push through the barriers…

Sports Illustrated’s newest digital product launches today—without a standalone iPad app. Based on a framework developed for use across Time Inc. (NYSE: TWX), SI will showcase its photography with ad-supported Front Row as an app on the iPhone, Android devices with *Adobe* Air, on Chrome through its web app SI…

If you believe Disney’s every digital-minded move is dictated by board member Steve Jobs, note that its latest acquisition, Rocketpack, is intended to be of use outside the Apple (NSDQ: AAPL) App store. The purchase was first reported by Techcrunch.