Hard to say yet whether this is just another spark from the over-rubbed balloon that is today’s social media startup world, or an actual spark of genius: A new service called Color—which creates social groups and timelines around photos you take on your phone and your current location—has just launched…

Welcome back, Nielsen, which publicly issued late Friday its first set of online video metrics since June 2010 due to computer glitches that undercounted data for most of last year, the company admitted in November. What’s most interesting about the fresh numbers is further evidence of just how massive Netflix…

So what if Twitter only generated revenues of $45 million last year? That hasn’t discouraged the likes of Google (NSDQ: GOOG) or Facebook from having “low-level talks” in recent months to acquire the microblogging service for $8-10 billion, according to The Wall Street Journal.

The cost to News Corp (NSDQ: NWS) of getting MySpace in to shape? A big chunk of $275 million in the last three months of 2010 alone. That was the Q2 total for devaluing its Digital Media Group and for the MySpace restructure and layoffs, recorded as a pre-tax accounting…

News Corp. (NSDQ: NWS) is now definitely looking for a MySpace buyer - but may yet retain part of the site. “With a new structure in place, now is the right time to consider strategic options for this business,” COO Chase Carey told analysts. “The new MySpace has been very…

Yahoo (NSDQ: YHOO) is bringing former Fox Interactive executive Mickie Rosen to oversee its media properties in the Americas as SVP of the Yahoo Media Network. She is reportedly replacing Raymond Stern, who has been leading the group since late September, when SVP of audience, mobile and local David Ko…

As expected, Mike Lang has landed as the CEO of Miramax, acquired by Filmyard Holdings from Disney (NYSE: DIS) last week for $660 million. Lang was one of News Corp.‘s M&A players during its digital spending spree and helped lead the formation of Hulu but this puts him in a…

Continued MySpace (NSDQ: NWS) declines pulled down News Corp.‘s digital media group earnings again in its first quarter, meaning operating losses in the company’s Other segment grew by $30 million from last year, to $156 million.

		EPS*	Rev. vs QQ2	Net Inc. vs QQ2
News Corp.	Release	N/A	3.2%	36.4%

* vs. Analysts' Estimates: Beat Met Missed

Ad optimizer The Rubicon Project has announced its acquisition of the Fox Audience Network from News Corp. (NSDQ: NWS), along with an $18 million financing. The funding brings Los Angeles-based Rubicon’s total amount raised to $60 million since its founding just three years ago by CEO Frank Addante.

A big day for ex-*News Corp*. execs. First, Ross Levinsohn signs with Yahoo (NSDQ: YHOO) as EVP-Americas. Now Mike Lang, who played a key role in forming Hulu, among other News Corp (NSDQ: NWS) deals, is being touted as the next CEO of Miramax.

Ross Levinsohn is coming in from the investment cold for one of the top jobs at Yahoo (NSDQ: YHOO), EVP-Yahoo Americas. The ex-News Corp (NSDQ: NWS). exec, who helped Rupert Murdoch invest about $1 billion on digital, including MySpace, will succeed Hilary Schneider, who announced her decision to leave several…

Twitter, which has been building up its sales team since the launch of its ad platform this spring, has hired Fox Audience Network president Adam Bain as president of revenue, TechCrunch reports. In recent weeks, Twitter has made several key sales hires, including adding Facebook media sales director Dan Coughlin…

Facebook has once again caused eMarketer to revise its ad spending projections significantly upward, while rival MySpace (NSDQ: NWS), which is about to embark on a consumer branding campaign and website revamp, continues to trend downward.

Interactive shop Pereira & O’Dell has been hired by MySpace (NSDQ: NWS) to help with buff its image and promote its planned site relaunch, AdAge reported. Two months ago, the News Corp social net issued a call to agencies to help devise a branding campaign in the lead up to…

MTV has reorganized the heads of its Integrated Marketing Group with the return of MySpace (NSDQ: NWS) sales executive Angela Courtin to the Viacom (NYSE: VIA) company. Courtin will serve as SVP, MTV Integrated Marketing. In conjunction with the new hire, MTV also promoted Jeannie Scalzo to SVP, MTV Integrated…

Former Fox Sports Interactive exec Brian Grey has left venture firm Polaris Venture Partners to take on the CEO post at sports content site Bleacher Report. Grey starts in July and be based out of the company’s San Francisco offices. Bleacher Report partners with CBSSports.com and produces co-branded online local…

MySpace is finally winding down News Corp (NYSE: NWS). social media incubator Slingshot Labs after a slow death. Valleywag, which broke the story, says that MySpace parent News Corp. decided shut off the lights for good after Chris DeWolfe exited as CEO in April ‘09. While MySpace didn’t have a…

More change in News Corp.‘s digital division, though this one is a more logical than others: Jeremy Philips, once the star digital M&A guy and promoted to his current position four years ago by Rupert Murdoch himself, is leaving the company for entrepreneurial ventures. Now that News Corp has pulled…

MTV Networks (NYSE: VIA) CEO Judy McGrath says the Viacom unit’s organic growth is “great,” despite its continued signs of weakness as detailed last week in parent company Viacom’s Q4 earnings. The company was hit by the soft ad market as well as lower sales of Rock Band bundles. In…