Many local media companies now rely on a single sales force to sell both traditional and print advertising—but that might be a shortsighted strategy, says a new report from Borrell Associates. The company found major differences between companies that employ digital-only sales forces and those that instead employ a “digital…

Today we know a bit more about how Groupon (NSDQ: GRPN) plans to extend its business opportunities in the years ahead: mobile services will be playing a key role, and so, it seems, will carriers.

Hispanics, according to Nielsen, have the second-highest penetration of smartphone usage among U.S. ethnic groups, and today brings news of a news app specifically targeting that demographic: Univision is launching its first news app, “Noticias Univision,” based on the broadcaster’s TV brand and website of the same name. It is…

Comcast (NSDQ: CMCSA) Xfinity TV subscribers stymied by the lack of access to iPad app WatchESPN have relief in sight: a new multi-year, cross-platform deal between the Walt Disney Co. and the largest U.S. cable operator will open a lot of content doors, including access to current and upcoming authenticated…

About two years ago, Fred Wilson and I were talking about which startups we found interesting and I mentioned offhandedly that Foursquare was far and away the one that I thought had the most potential to be a huge, meaningful business. I’m sure Fred (and Union Square Ventures) had many…

Some more detail appears to be emerging in the lead-up to Netflix (NSDQ: NFLX) launching in the UK next year: in the midst of signing a series of key content deals, the streaming service looks like it could also be missing out on some of the most popular local TV…

This is the fourth in a series of posts over this week that looks at the most significant developments of this year in the sectors that we cover, from publishing to mobile to advertising. Despite the economic slowdown, digital advertising and marketing revenues grew in 2011 and remained a cornerstone…

Android’s Market and the App Store from Apple (NSDQ: AAPL) may be getting ever-closer to being level in the number of apps on offer, but when it comes to making money for developers, it looks like Apple’s iPhone app storefront is still very much in the lead. And freemium looks…

Hyperlocal content network Examiner.com is partnering with CBS (NYSE: CBS) Local Digital Media to provide exclusive content for CBS’s locally targeted properties in 25 cities.

So much that happens in the online space is dependent upon measurement. The ability to measure results also greatly influences the ability to forecast, predict or prognosticate about where all of this is going. It sounds very clean cut and very exact doesn’t it? Well, it’s not and it is…

On the back of its latest executive appointments—a new head of sales, and a new head of HR—AOL (NYSE: AOL) is pressing on with more reorganizing as CEO Tim Armstrong tries to turn around the fortunes of the jack-of-all-trades online company.

The news aggregating behemoth Huffington Post is continuing its march into new markets: the next stop is Spain, where the site will partner with respected national daily El Pais to produce a local edition.

Following on from its acquisition of mobile software developer SPB at the end of November, Yandex is making one more move to increase its ubiquity among the growing number of smartphone users in the country: the search giant is reportedly planning to launch search apps for Apple’s iOS devices by…

It’s taken a few years, but Amazon (NSDQ: AMZN) has really ramped up the number of countries where it is selling its Kindle products. Today it’s announcing two more countries to the list where it sells its keyboard-free Kindle e-reader, Spain and Italy, where it will sell for €99 ($133),…

“Save to Foursquare” buttons now appear alongside web content at New York magazine, *Time* Out, and a variety of other publishers, allowing users to send places they want to go to their phones and get alerted when they’re in the vicinity.

Here’s why the most valuable part of A&N Media’s digital empire has little to do with news and its display ads, and everything to do with classifieds…

Just a few days after DMGT said online car classifieds are proving “challenging”, AutoTrader‘s operator has reported strong gains in the same area.

With last week’s hiring of Gilt City’s Fernando Romero, as VP of ad sales of women’s lifestyle guide DailyCandy, the company has decided that its e-commerce and advertising operations need to be more seamless. “The digital media landscape has changed and commerce is the new marketing,” says Scott Schiller, EVP…

Despite warnings from groups like the OECD that Europe and the U.S. are heading into recession, the flurry of online and mobile activity that has kicked off the holiday shopping season seems to be indicating an altogether different sentiment from consumers.