Ingrid Lunden
Jan 5, 2012 8:27 PM
AOL (NYSE: AOL) may have recently had a high-profile rap on the knuckles from a shareholder not pleased with the company’s direction, but it has continued to forge ahead with its strategy to find innovative ways of growing the reach of its advertising network and traffic on its own content…
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Advertising, Marketing, Media & Publishing, Magazines, Parenting Content, Companies, AOL, NBC Universal, NBC, bonnier
Laura Hazard Owen
Dec 22, 2011 1:33 PM
Claiming it was a name “that, frankly, we never really loved,” Lisa Belkin—the former editor of New York Times (NYSE: NYT) parenting blog “Motherlode,” and the new editor of the Huffington Post’s similarly named (and NYT-contested) parenting blog “Parentlode”—announced that the Huffington Post will change Parentlode’s name to one decided…
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Legal, Trademark, Media & Publishing, Online News, Parenting Content, Women-Centric Content, Companies, New York Times, parentlode
David Kaplan
Nov 14, 2011 9:32 AM
The Walt Disney (NYSE: DIS) Company is expanding its interactive division’s “parenting portfolio” with the acquisition of mom blog network Babble Media. According to the press release, obtained by AllThingsD’s Kara Swisher, five-year-old Babble brings with it 200 mom bloggers, who will be “infused” with Disney’s existing “evergreen content” from…
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Entertainment, Marketing, Media & Publishing, Parenting Content, Women-Centric Content, Social Media, Companies, Disney
Ingrid Lunden
Nov 1, 2011 1:00 AM
It has become something of a meme that young kids take to smartphones and tablets like fish to water. Today sees a development that could foster that idea along with more content for them to consume. Mindshapes, an educational games publisher started in 2010 by five execs with a track…
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Apps, Entertainment, Games, Gadgets, Tablets, Media & Publishing, Books, Kids & Teen Content, Parenting Content, Mobile, Companies, Amazon, Kindle, Apple, Electronic Arts, mindshapes, playfish
Laura Hazard Owen
Oct 25, 2011 9:07 AM
This month, Lisa Belkin announced that she was leaving her popular parenting blog at the New York Times, Motherlode, to launch a parenting blog at the Huffington Post. The name of the new Huffington Post blog is Parentlode, and the NYT is not happy.
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Legal, Trademark, Media & Publishing, Online News, Parenting Content, Women-Centric Content, huffington post, new york times
David Kaplan
Aug 1, 2011 6:44 AM
AOL (NYSE: AOL) is following last week’s stunning ouster of ad chief Jeff Levick with something that has become as routine as personnel shakeups—site launches and a big-name editorial hire. But this batch goes to the core of what has to work at AOL in terms of wooing users and…
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Advertising, Marketing, Media & Publishing, Parenting Content, Women-Centric Content, Social Media, Companies, AOL, Huffington Post Media Group, Apple, iPad
Joseph Tartakoff
May 21, 2010 11:09 PM
Babble, frequently referred to as a “hipster” parenting site, has raised another $3 million in funding, according to an SEC filing. The three-and-a-half year-old site features blogs, advice columns, reviews, feature pieces and discussion boards—all geared toward a “new generation” of parents. (Representative headline, at left.)
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Media & Publishing, Parenting Content, Money, M&A & Venture Capital, Venture Capital
Tameka Kee
Sep 21, 2009 7:05 PM
Big brands, for the most part, have moved away from the idea of pouring resources into custom social networks and online properties, choosing instead to use low-cost (and free) options like Facebook and Ning to grow their communities. But not Pepsi, which is launching We Inspire, an online property geared…
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Advertising, Media & Publishing, Parenting Content, Social Media, pepsi
Tameka Kee
Jun 26, 2009 1:12 PM
Glubble, an online community that lets families share photos, messages and status updates, has raised $1 million in funding from a group of private European investors. (This brings its total funding to about $3 million). The S.F.-based startup is also getting new leadership with the money: COO Alexander van Elsas…
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Media & Publishing, Kids & Teen Content, Parenting Content, Money, M&A & Venture Capital, Venture Capital, Social Media, Community, glubble
David Kaplan
Apr 23, 2009 2:25 PM
The centerpiece of the Microsoft (NSDQ: MSFT) Digital Showcase was Wonderwall, MSN’s entertainment channel which was launched in February. The channel is a joint production of MSN and BermanBraun Interactive. Scott Moore, who worked with Lloyd Braun during their Yahoo (NSDQ: YHOO) interregnum, took the stage after a lead up…
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Advertising, Entertainment, Marketing, Media & Publishing, Parenting Content, Women-Centric Content, Technologies / Formats, Broadband, Companies, Microsoft
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