A range of on-demand viewing options—and some new platforms to watch that content on—has traditional television watching on the run, right? Well, not quite. The average number of hours Americans spend every week sitting on the couch watching terrestrial, cable and satellite television continues to rise, according to a new…

—Discovery Communications: Andrew Warren, former Liz Claiborne CFO and GE/NBC (NSDQ: CMCSA) Universal executive, joins as senior executive vice president and CFO, effective March 26. He succeeds Brad Singer, who is leaving the company at the end of March. As part of a larger restructuring following the elimination of the…

CNN is cutting dozens of editorial jobs following a three-year review of its “workflow” operations, TV Newser reported. According to a memo obtained by paidContent and attributed to CNN SVP Jack Womack, technology and user-gen has made the network a little less reliant on editorial staffers, particularly photojournalists.

Linda Yaccarino, who left her role as SVP/COO of Turner Entertainment Ad Sales & Marketing and Acquisitions after 18 years last week, is quickly resurfacing at NBCUniversal (NSDQ: CMCSA), where she will lead digital and cable ad sales. The announcement also solves a bit of intrigue, as her departure curiously…

The continuing migration of audiences and ad dollars to digital has helped serve as a balm against growing economic fears that have resulted in downward revisions for total spending forecasts. But one other thing may be helping online: better, clearer relationships between the sell side and the buy side, according…

Warned by an interviewer at today’s Goldman Sachs conference hat he was about to talk about cordcutting, the subject that won’t go away, Time Warner (NYSE: TWX) CEO Jeff Bewkes couldn’t resist a bit of a joke. “The cordcutting that won’t go away won’t come either. It hasn’t arrived yet.”

Today is the day that online advertisers formally implement a code of conduct. The industry hopes it will persuade Congress to leave them alone—and convince internet users there is nothing inherently creepy about their business. Will it work?

Time Warner (NYSE: TWX) saw profits and revenues boosted by movie sequels, but did even better thanks to video games tied to film franchises. Even the magazine publishing segment saw slight growth across the board, suggesting the the weak economy hasn’t dampened ad spending and subscriptions. Those trends were reflected…

		EPS*	Rev. vs QQ210	Net Inc. vs QQ210
			%	%
Time Warner	Release		10%	13.8%

* vs. Analysts' Estimates: Beat Met Missed

We know Piers Morgan for his reality TV stints and his gig now as Larry King’s replacement on CNN. But before that he was a well-known tabloid editor in the UK, helming first the now-defunct News of the World and then the Daily Mirror. Speculating on whether he had had…

This past Monday Dick Ebersol jovially tossed mini footballs to agency execs in the New York Hilton ballroom for the first upfront since Comcast (NSDQ: CMCSA) took over NBCUniversal. Today he’s out after contract negotiations failed, according to various reports we have confirmed with a person close to the situation.…

Research and development is challenged when media companies try to protect their existing businesses instead of moving forward. And Sara Ohrvall, Director of Global R & D at Bonnier, said technology doesn’t always initiate development at media companies the way it does in other industries. She, Turner Sports’ Michael Adamson,…

ESPN (NYSE: DIS) and Turner Sports have both made two fairly significant personnel moves this morning designed to tighten the relationship between the traditional and digital media arms of their respective businesses. ESPN’s digital and print media operations have been consolidated under John Kosner, while on Jon Kropp has been…

Time (NYSE: TWX) Warner’s filmed entertainment and publishing segments experienced a fairly uneven quarter as its networks business, through Turner Broadcasting and HBO, provided enough of a revenue boost to offset declines elsewhere at the company.

		EPS*	Rev. vs Q110	Net Inc. vs Q110
Time Warner	Release	N/A	6%	10.2%

* vs. Analysts' Estimates: Beat Met Missed

Is Jay Walker jealous of Paul Allen? Allen got a lot of press when he sued 11 big internet companies last year, essentially saying he patented ideas like “related links.” Walker has been dabbling in the world of patent-trolling for over a year now, but with no such fanfare; he…

Some of the stories people are talking about this morning:»  Bloomberg BusinessWeek launches iPad app with monthly subscription plan. (paidContent) »  At Gannett (NYSE: GCI), furloughs but nice paydays for the brass. (David Carr/NYT) »  Turner experiments with building a smarter ad for its cable networks. (AdAge) »  Twitter loves…

CNN has created a new post of VP and GM of CNN International Digital, to which it is appointing MSN’s international programming director Peter Bale. Bale will head up all non-U.S. digital operations for CNN (ie. CNN International) from London.

The launches are still months away but CNN Digital has a pair of announcements from SXSW tonight that mark significant advancements for the network’s online and mobile video offerings. In early summer, CNN plans to flip the switch on its version of Time (NYSE: TWX) Warner’s CEO Jeff Bewkes’ TV…

BuzzMedia, the operator of a network of pop culture sites, has acquired Turner Broadcasting System’s women’s site The Frisky. Terms weren’t disclosed.

Comcast (NSDQ: CMCSA) cable subs with iPads or iPhones and the Xfinity TV app are now part of the (some) TV Everywhere club. The TV show and movie library is limited to some offerings from 10 cable networks for now but will increase with deals like the one announced Tuesday…